Tallis Graphic and Web Design

Tallis Graphic & Web Design

How Your Business Will Benefit From a Funnel Page

Here To Learn More About Funnel & Squeeze Pages?

funnel page

About Funnel Pages

Funnel pages, also known as squeeze pages, are incredibly powerful tools in the marketing world. Let’s delve into why they’re so effective and what they actually do. Think of a funnel page as a persuasive, almost magical element of your website. It’s like the cherry on top of your digital presence. Your website might beautifully explain your services and look fantastic, but does it drive leads and sales? This is where the funnel page comes into play—it aims to generate leads, boost sales, and pique the interest of your visitors!

Why Use a Funnel Page?

As a business owner, you might have countless challenges, but your website isn’t one of them. It looks great and clearly communicates who you are and what you do. However, what about those visitors who leave your site and never come back? Or the money you’re spending on Google ads without seeing any increase in calls?

The funnel page could be the solution to these issues. A funnel or squeeze page is meticulously crafted to convert website visitors into clients. Its design focuses solely on this objective, often minimizing distractions. Some funnel pages even forgo traditional headers and footers to keep the visitor’s attention focused. The goal is to keep visitors engaged on that page until they contact you, sign up, or call.

Minimal Distractions, Maximum Impact

In essence, you’re guiding the viewer to choose your business, directing them exactly where you want them to go.

Website Design Airdrie

Am I being squeezed right now?

It might seem like a small thing, but no, we’re not pressuring you into a sale right now. The aim of this page is to inform and inspire you. If our goal were to apply pressure, here are a few strategies we’d employ, and how you can encourage action from your own viewers:

Internal Links

Only have links that pull viewers down the page or pull them to your target objective.

Incentives & Promotions

An example would be, if your main goal is collect emails, offer a juicy incentive for subscribing... like a really enticing draw prize.

Remove Header & Footer

Remove any distractions to encourage viewers to remain on the funnel page.

Keep It Simple

Keep it simple, silly. The honest truth is that many of your viewers will lose interest FAST. Make it quick and easy for them to achieve the objective.

Make it Exciting

Work on ways to make your viewer excited to be reading your content, and excited to work with you.

Squeeze

Use tools to keep them captivated. Use popups when they go to click out of the page. Use visual queues and simple forms.

funnel page

Some Food For Thought

Below are just a few fantastic ideas for coming up with your squeeze page end goal:

Free Resource Page

Offer some very compelling free resources to your viewers, but only after they subscribe to your mailing list.

Sales Funnel

Design a page just for getting people to buy that product or service.

Free Trial Pages

Offer a riveting free trial, that perhaps even comes with a small gift, BUT only if the viewer signs up, subscribes or calls you directly.

Upsell Page

An upsell page is designed specifically to target your current customers, convincing them to upgrade their products or services.

Conclusion

In conclusion, squeeze pages can be a huge asset to your website and your business. We are always open to exploring new ideas with you.

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